• Home
  • The One Thing
  • Find Your Route
  • Find The Leaks
  • Book a Call
  • Chris
  • Speaking
  • Creative Services
  • Jennifer
  • More About Us
    • THE LEAK
    • Endorsements
    • Insights and Resources
    • Contact
  • More
    • Home
    • The One Thing
    • Find Your Route
    • Find The Leaks
    • Book a Call
    • Chris
    • Speaking
    • Creative Services
    • Jennifer
    • More About Us
      • THE LEAK
      • Endorsements
      • Insights and Resources
      • Contact
  • Sign In
  • Create Account

  • My Account
  • Signed in as:

  • filler@godaddy.com


  • My Account
  • Sign out

Signed in as:

filler@godaddy.com

  • Home
  • The One Thing
  • Find Your Route
  • Find The Leaks
  • Book a Call
  • Chris
  • Speaking
  • Creative Services
  • Jennifer
  • More About Us
    • THE LEAK
    • Endorsements
    • Insights and Resources
    • Contact

Account


  • My Account
  • Sign out


  • Sign In
  • My Account
The Lins Company

Fractional Execution Officer (XO)

Every Strategy Leaks. Leadership Performance Leakage is real. I find the leaks in the messy middle.

 Who owns the gap - the messy middle - between strategy and execution?


That’s the missing seat at the table.


As a Fractional XO, I work inside the business to find gaps where leadership intent is leaking before it shows up in results.  And I work alongside you to fix them.


Hands-on execution inside the messy middle.

Let's find the leak

Why a Fractional XO?

Every C-suite has someone who owns the money.


The market.


The operations.


Who owns leadership performance in the gap between strategy and execution?
 

Who owns the gap between what leadership decided and what people actually do?


That’s the real gap.


Performance excellence is behavioral excellence with a scoreboard attached.


So I built the missing seat.


And made it fractional.


Most companies don't need it full-time.


They need it sharp.  Then done.

I Don't Write Your Strategy for You.

If your course is not set, we set it together, fast. Then we find the leaks.


I work in the gap between what leadership decided and what the organization actually does.


The messy middle.


That’s where strategy is:


  • translated;
  • softened;
  • delayed;
  • distorted;
  • deprioritized;
  • or quietly ignored.


Not because people are bad.


Not because leaders are lazy.


Not because the strategy is broken.


Because execution passes through human beings.


That’s where I work.  It's where I thrive!

What I Actually Do

I move close enough to shine light into blind spots, and:


  • sit in the meetings where strategy becomes action;
  • trace where expectations change, stall, or disappear;
  • surface conflicting incentives and unspoken assumptions;
  • identify the behavior creating the biggest performance leak;
  • help leaders correct it in real time;
  • and build the operating habits that keep the repair in place.


No 80-page, fine-print report.


No disappearing consultant.


I roll up my sleeves.


We fix the leak together.

My Process

FIRST - The Lead Line.
Nine questions find where your plan goes foggy and which route fits.
No fee. No obligation. No catch.


ASSESS - The Sounding. Find where performance is leaking.

The Sounding: A sounding measures the depth beneath the hull.
The Sounding is our LPL Diagnostic, and it is where the engagement begins.
Captain’s and Crew interviews score all seven Leak Types.
We look at the gap between expectations and current reality and identify the behavior, system, or leadership dynamic that is creating it.


ATTACK - The Fothering. Fix the highest-value leak first.

The Fothering: Fothering is the emergency patch that stops a leak at sea.
Not every problem deserves equal attention.
We patch the leak creating the greatest drag on performance.


ANCHOR - The Dry Dock. Build the behavior that keeps the leaks from coming back.

The Dry Dock: Dry dock is where a ship comes out of the water for full repairs.
Full system repairs, then a watch: what to expect, the red flags to name, and when we check.
The goal is not dependence on me.
The goal is a stronger organization after I’m gone.

Better People. Better Things. Better Results.

I’ve always cared more about the people doing the work than the work itself.


Because strategies don’t execute themselves.


People do.


I’m not here to hand you a report and walk away.


I’m here to be in the boat with you.


Find the leak.


Fix the biggest one first.


Make sure the repair holds.

Start With the First Leak

In one focused conversation, we drop the Lead Line:


Nine questions that show where your plan goes foggy and which route fits.


You leave knowing where to start.


No fee. No obligation. No catch.

What Happens When the Leak is Fixed?

Leaders say the same thing inside and outside the room.


  • Decisions move faster.
  • Accountability becomes visible.
  • Strategy reaches the people responsible for executing it intact.
  • Teams spend less energy working around one another.
  • Execution becomes more predictable.
  • Results begin to match the ambition.

Let's Get to Work!

The result: clearer expectations, faster decisions, stronger accountability, and execution that stays aligned with the strategy.

Let's find the leak

Copyright © 2026 The Lins Company - All Rights Reserved.

Powered by

  • Home
  • The One Thing
  • Find Your Route
  • Find The Leaks
  • Book a Call
  • Chris
  • Speaking
  • Creative Services
  • Jennifer
  • THE LEAK
  • Endorsements
  • Insights and Resources
  • Contact

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept