Signed in as:
filler@godaddy.com
Signed in as:
filler@godaddy.com
There are plenty of organizations getting “good” results.
Profitable. Stable. Functional.
But good has a ceiling.
And if you’re here, it’s because you can feel it.
You’re not wired to be the .500 team in the middle of the standings.
You don’t want incremental improvement.
You want championships.
You want clarity.
Alignment.
Belief.
Momentum.
But something is missing.
For more than three decades, I’ve worked inside growth companies, turnarounds, acquisitions, leadership transitions, and cultural resets. The patterns are predictable.
Strategy gets attention.
Culture gets lip service.
Execution gets inconsistent.
And leaders are left wondering why the results don’t match the ambition.
Today, my primary work is writing and speaking about what actually moves organizations from good to great:
Through keynotes, focus groups, workshops, executive sessions, and written thought leadership, I equip leaders with language and perspective they continue using long after the event ends.
In select circumstances, I partner more deeply.
But my focus is clear:
To elevate the conversation around leadership and culture — at scale.
Greatness isn’t accidental.
It’s chosen.
Many well-intentioned leaders focus heavily on strategy.
Strategy, however, is a thing, and things don't deliver results - people do. Better people; better things
Strategy feels safe.
It lives in spreadsheets.
It answers to logic.
Culture feels ambiguous.
Emotional.
Harder to measure.
So it gets reduced to a poster.
Or a value statement.
Or a slide in the onboarding deck.
But culture is not décor.
Culture is an operating system.
It runs in the background of every meeting, decision, acquisition, conflict, and performance review. And when it’s misaligned, no strategy survives.
In Good to Great, James Collins wrote, “Good is the enemy of great.”
He also said greatness is a matter of conscious choice and discipline.
That discipline begins with leadership behavior.
That behavior shapes culture.
That culture drives results.
Through my exclusive executive coaching, writing, and public speaking, I help leaders see:
For private equity and growth-focused organizations, I also speak and write extensively about culture in the M&A context — because integration success is rarely a financial problem. It’s a people problem.
An acquisition with strong numbers but toxic leadership dynamics can become a silent poison pill.
Culture is dynamic.
It can be shaped.
But only when it is understood.
My role is to help leaders understand it — clearly, practically, and without jargon.
On the page.
From the stage.
In Boardrooms and conference rooms, where inflection points are real.
Because success does not precede work.
And greatness does not emerge by accident.
"The only place where success comes before work is in the dictionary."
The initial consultation is FREE.
Let's get to work - greatness awaits!

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